Fashioning
Possibilities

The Arvind Story

A manifestation of hopes and aspirations

Our story is a whole century’s worth of dreams and struggles of a country growing through a hard-won Independence; of giving back to the society more than what we take from it.

Our story is the manifestation of the hopes and aspirations of our people.

We make textiles, and we make homes. We fuse the offline and the online. We challenge what’s possible by fashioning newer possibilities. We are Arvind. And this is our story.

  • The Beginning

    1897

    1897

    At a time when there was hardly any manufacturing activity in India, Lalbhai Dalpatbhai set up his first mill, the Saraspur Manufacturing Company.

  • The Spirit of Swadeshi

    1931

    1931

    In response to Mahatma Gandhi’s call for Swadeshi during the struggle for Indian Independence, the Lalbhai family founded Arvind Mills, creating a capacity to compete with the world’s finest textile mills.

  • Swadeshi Goes Global

    1935

    1935-38

    Arvind's butta voiles were being exported to Switzerland and United Kingdom (UK), thereby realizing the full potential of the spirit behind Swadeshi.

  • Textiles to Dye For

    1952

    1952

    After two decades of success in the textile industry, Arvind set up India’s first dye and chemical plant, under the aegis of Atul Products Ltd, in order to reduce the nation’s dependence on imported dyes, and chemicals.

  • Innovating the Future

    1973

    1973

    The Narottam Lalbhai Research Centre was established, to further the Company’s technical capabilities. The Centre was home to many path-breaking innovations in the years following its establishment.

  • Denim takes Wings

    1980

    1980

    Flying Machine, India’s first denim apparel brand, was launched to meet the aspirations of the emerging youth segment.

  • Innovating the future

    1985

    1985

    Renovision, a new strategic plan for the Company, was introduced. It was to put Arvind and India on the global map of denim manufacturing. Just as India, a protected economy, was opening up to the world, Arvind had firmly shifted its focus on domestic to international markets.

  • India's first denim manufacturers

    1986

    1986

    Arvind’s – and India’s – first denim manufacturing plant was commissioned at Naroda Road, Ahmedabad. Arvind was soon to emerge as a global leader in denim production. By the end of 1987, Arvind also started manufacturing high-value cotton shirting.

  • Global Brands Come Knocking

    1993

    1993

    Through tie-ups with V.F. Corporation (USA) and Cluett Peabody & Co. USA, for manufacturing and marketing, Arvind was able to offer high quality global apparel brands like Lee Jeans and Arrow Shirts to the Indian market.

  • CSR focus of Arvind

    1995

    1995

    To formalize its Corporate Social Responsibility (CSR) efforts, Arvind launched the ‘Strategic Help Alliance for Relief to Distressed Areas’ (SHARDA) Trust.

    • Development through a unique partnership

      1996

      1996

      As a part of its CSR efforts, a unique Private-People-Public partnership was launched with SHARDA Trust, the Ahmedabad Municipal Corporation and residents of the Sanjay Nagar slum coming together to transform this into a model of urban planning and low-cost housing.

    • Modern Manufacturing envisioned

      1996

      1996

      The foundation was laid for one of India’s most modern textile manufacturing units at Santej, near Ahmedabad. Spread over 450 acres and an investment over Rs. 1,000 crores, the plant was designed to produce high-value cotton shirting, bottoms and knitted fabric for international markets.

  • The world class Santej facility gets commissioned

    1998

    1998

    Santej shirting facility, with a capacity of 34 million metres, was commissioned this year. Over the next 20 years, Santej became globally recognized as the benchmark for sustainable practices in the textile industry.

  • The New Arvind

    2008

    2008

    To accurately reflect the multi-faceted nature of the organization, the name of the Company was changed to Arvind Ltd. from Arvind Mills Ltd.

  • Farm to Retail

    2010

    2010

    The Arvind Store was set up to house the best brands of Arvind under one roof. The store offers not only the entire range of the Company’s fabrics and apparel but also the services of Studio Arvind, the bespoke tailoring unit. There are currently over 180 Arvind Stores across India.

    • Expanding the International Brand Basket

      2011

      2011

      These years witnessed Arvind bringing some of the biggest global fashion brands like Calvin Klein, Tommy Hilfiger, Gap, Ed Hardy, Hanes, Nautica and Elle to India.

    • Better Cotton, Now in India

      2011

      2011

      First Better Cotton Initiative (BCI) bale produced from India, from the Arvind farm project in Akola. BCI seeks to grow cotton responsibly by controlled application of water & use of approved fertilizers; thereby dramatically reducing the footprint of cotton farming. Arvind is one of the largest implementation partners of BCI in India.

    • Global Patent

      2014

      2014

      Arvind scored a major win. Arvind Envisol, a subsidiary of the Company, which provides waste water treatment solutions, got a global patent for its Polymeric Film Evaporation Technology (PFET). This revolutionary technology saves 80% energy cost for Envisol’s Zero Liquid Discharge water treatment system.

    • Creyate – Because everyone is an original

      2014

      2014

      A brand created to fulfil everyone’s individualities. Creyate offers fine, bespoke menswear with a degree of customisation never seen before.

    • Stretching denim into new areas

      2015

      2015

      Arvind partnered with USA-headquartered Invista, the owner of the Lycra fibre brand, to manufacture stretch denim fabric in India.

    • Khadi gets reimagined

      2015

      2015

      With the birth of Khadi Denim, the legacy of Swadeshi, which had inspired the founding of Arvind, came full circle. Each single yard of Khadi Denim is spun, dyed and woven by artisans carrying on centuries-old handloom traditions. It is perhaps the most sustainable denim fabric ever made: no chemicals, no electricity, no high technology, no use of depletable resources.

    • Clothing goes smart

      2015

      2015

      Denim went smart as Arvind collaborated with the world’s largest internet giant and the world’s most renowned denim brand to launch wearable denim technology and smart denim jackets. Arvind also launched a 4-in-1 smart shirt in collaboration with Arrow.

    • Innovation for Asmita

      2015

      2015

      Arvind launched Project Asmita to provide for sanitation needs in rural areas. It brought together highly skilled professionals and technicians and tasked them with the challenge of coming up with strategies to raise the standard of sanitation practices in rural India. The result was a low-cost toilet that is a fusion of innovative modern and traditional materials that could be readied and installed in just a day.

    • Saaaachin … Saaaachin!

      2016

      2016

      Arvind Fashion Brands tied up with Sachin Tendulkar to launch True Blue. Sachin personally spent time with the design team to create a menswear label that embodied the spirit of the global Indian, a 21st-century traditionalist equally at home in New Delhi and New York.

    • E-shopping

      2016

      2016

      Arvind launched Nnnow.com, a one-stop shopping destination for trendsetters across the country.

    • Made in Arvind

      2017

      2017

      Building on an 86 year legacy of craftsmanship, innovation and fashion leadership, Arvind launches its own Ready-To-Wear brand.

    • The restructuring announcement

      2017

      2017

      In November 2017, Arvind Ltd announces demerger and public listing of its branded apparel (Arvind Fashions) and Engineering (Anup Engineering) businesses.